1 MILLION STRONG
Donate a pound, Spark a revolution
We are building a movement of 1 million people backing the brilliance, dignity, and resilience of artisans across Africa. Our stories grow with you!

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About the campaign
1 Million Strong is a global campaign under 54faces, spotlighting 1 Million artisans from under-served communities. We are backing the brilliance, dignity, and resilience of artisans across Africa. We are inviting 1 million people to join the movement by donating £1, amplifying the artisans stories and helping us to invest in a sustainable and dignified creative economy. We do not consider this as aid. It is a partnership.
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Deliverables
What will your £1 actually support?
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✔️ 1000,000 Stories, 1000,000 Artisans, 1000,000 Community
A rich storytelling archive with images, voices, and journeys shared across print and digital platforms, documenting and collating the history of African Fashion through crafts and textiles.
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✔️ Tools & Micro-grants
Direct support to artisans for materials, production, and market access.
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✔️ Training & Tech Access
Upskilling artisans in business, branding, and digital platforms.
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✔️ Local-to-Global Showcases
Exhibitions and markets placing African artisans on international stages.


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Impact
What’s £1 got to do with it? Everything!!Your support is part of a ripple effect:
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🧵 Artisans can begin to sustain their families and pass down their craft
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🌍 Artisans will gain visibility beyond their communities
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📈 Local economies will begin to strengthen as artisan hubs grow
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💬 New narratives will emerge, not of poverty, but of power and self reliance.
We are documenting this impact transparently. As funds move, supporters will be able to see and request updates, hear the stories, and know exactly how their support is fueling change.
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Join the movement
It’s simple. It’s powerful. It is ours to build.
✅ Donate £1
✅ Tell 1 person
✅ Be 1 in a million
